Copywriting

Over 10 years ago, I wrote a blog entitled ‘How to Brief a Copywriter’. The contents of that blog are still relevant today, which explains why it’s still being viewed. But the reality is that […]

It’s October 2005. I’m sat in one of the country’s most-revered charities, clutching my first ever copywriting brief. Two hours in, it’s Blank Screen 1: Copywriter 0. I’d been working at Comic Relief for a […]