On the one hand, it’s obvious. It’s 2017, you have to have a website. Because everyone’s got one. On the other hand, have you ever stopped to think about what the purpose of it is, and how you measure its success? For an ecommerce or business site that’s easy to answer as those organisations have […]
Tips for creating charity website content
‘Content is King’ That’s one of the most well-known digital maxims. Your website’s content is arguably more important than the graphic design or the functionality of it. Yet it’s almost always the most overlooked aspect of the website development process. It’s fun to pick designs, colours and fonts and all the nice-looking aesthetics, but filling […]
WordPress Default CPT Archives vs Using a Page as a Parent of Custom Post Types
In this post for WordPress tecchies I’ll tackle a subject that crops up a fair bit in building sites for clients – whether to use the default archive functionality or to create a static ‘Page’ and use that as the parent for single Custom Post Type (CPT) posts. There’s no right or wrong answer but […]
Copywriting tip: Hoover up the fluff text on your charity website
Cut to the chase. That’s the message of this blog post. For me, one of the biggest differences between a good charity website and a mediocre one is the amount of ‘fluff’ text that’s spread throughout the site. Fluff text is words that don’t really need to be there. It’s the sentences that are taking up […]
Is it time to stop sending your charity’s monthly email newsletter?
“I can’t wait for this month’s edition of [your charity name]’s email newsletter!” – No-one, ever. Let me try something else to see if this sounds more familiar. You send out a monthly email newsletter to all your email subscribers because that’s what you’ve always done, and maybe because you still post out printed newsletters […]
Why we use and recommend WordPress
When building or commissioning a new website, one of the most important considerations is the Content Management System (CMS) you’ll build the site with. Get it wrong, and it can cost you a lot of time and money to rectify down the line. “Our current site is too restrictive – it’s too hard to add/edit […]
Introducing our fixed price WordPress charity websites
We’ve just launched a new service offering fixed-price WordPress charity sites . Let me tell you a bit more about them… Our bread and butter work is creating bespoke WordPress sites for charities. We love to dive in deep and really get to know the charity and its audience. We love drawing upon our experience […]
Free template: Charity website design brief / tender / RFP document
Here I’ll share a template you can use when creating a tender / Request for Proposals (RFP) for the development of a new charity website. I’ll also give you some tips as to what to include and provide an agency/freelancer’s perspective on the process. Download our charity website brief / tender / RFP document template […]
Should you use a carousel/slider on your charity website homepage?
Spoiler alert: no. Someone asked us the other day if we can make sites with carousels/sliders to rotate different content on the homepage, because not many of the sites in our portfolio have them. So here’s the short answer: Yes, we can. And here’s the longer one: Yes we can, but we generally advise clients […]
10 things I’ve learned from 10 years of writing fundraising communications
You’re busy, lazy, or maybe reading this whilst watching The X Factor so let’s cut straight to the chase… 1People relate to people Your cause, your mission, your innovative approach, your shocking statistics, your lovely bar chart, your ROI and low admin costs are all great – but we humans reserve our most emotional responses […]